SLEEP MADE SIMPLE | DIGITAL VIDEO WALL #4
Sleep Made Simple (2019) by Bob Bicknell-Knight is the second video screening inside Rabbit Hole, the fourth edition of DIGITAL VIDEO WALL, an annual project structured in thematic chapters, which promotes the dissemination and experimentation of digital art.
Rabbit Hole is the theme chosen by Gemma Fantacci to present a series of works whose focus can be identified in the metaphor introduce by Lewis Caroll of the White Rabbit. Rabbit Hole delves into the deep web to trace trajectories and movements of a visual milieu that ranges from the destructive cycle fomented by the obession for continuous aesthetic self-perfection to the representation of internet phenomena capable of altering our perception of reality.
Bob Bicknell-Knight with Sleep Made Simple appropriates the distinctive imagery of Instagram and its stories, as well as the isometric aesthetic of infographics and the lateral scrolling common to the live news feeds to invite the viewer in these fake services offered by fictitious company for the improvement of one's body and mental health. The work reflects on the growing influence that apps, digital services and smartwatches designed to monitor the society.
With DIGITAL VIDEO WALL Metronom offers a place dedicated to the exhibition and presentation of digital art languages. The peculiar position of the video wall, which allows 24-hour use from the street front, transforms the DVW into an urban intervention, a way to redesign and change the image of the street.
The press kit is avaible here.
Sleep Made Simple | Bob Bicknell-Knight
METRONOM | via Carteria 10 | 41121 Modena
10 Janaury - 7th February 2023 | h24
info@metronom.it | 059239501 | www.metronom.it
